Title |
Discrete Choice Experiments in Marketing : Use of Priors in Efficient Choice Designs and Their Application to Individual Preference Measurement |
|---|---|
Published |
Heidelberg: Physica-Verlag HD |
Extent |
Online-Ressource |
ISBN |
978-3-642-50013-8 |
Country |
|
Topic |
|
Subject |
Verbraucherforschung, Individualentscheidung, Diskrete Entscheidung, Experimentelle Versuchsforschung |
Other editions |
Erscheint auch als Druck-Ausgabe: Discrete choice experiments in marketing : use of priors in efficient choice designs and their application to individual preference measurement ; with 12 tables |
Persistent identifier |
urn:nbn:de:1111-2013061238 (URN) |
Further information |
Lizenzpflichtig |
Record ID |
1035697386 |
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