Title |
When Does Salespeople’s Customer Orientation Lead to Customer Loyalty? : The Differential Effects of Relational and Functional Customer Orientation / Christian Homburg, Michael Müller, Martin Klarmann |
|---|---|
Involved |
Christian Homburg (Verfasser) |
Published |
Mannheim: Universitätsbibliothek Mannheim |
Extent |
Online-Ressource |
Language |
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Country |
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Topic |
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DDC notation |
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Series |
Scientific working papers ; W135e |
Persistent identifier |
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Record ID |
1193426839 |
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