Title |
CRM (Customer Relationship Management) : Kundenbeziehungsmanagement als Erfolgsstrategie im Modehandel / Autor: Prof. Dr. Ralf T. Kreutzer, Professor für Marketing an der Berlin School of Economics and Law sowie Trainer, Coach und Consultant für Marketing und Management ; BTE, BDSE, BLE |
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Involved |
Ralf T. Kreutzer (Verfasser) |
Published |
Köln: ITE GmbH |
Extent |
191 Seiten : Illustrationen |
ISBN |
978-3-86340-117-7 |
Language |
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Country |
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Topic |
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Subject |
Kundenbindung Fashion |
Series |
Praxiswissen Textil, Schuhe, Leder |
Record ID |
1205993088 |
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