Title |
Vertriebssteuerung auf Basis des Customer Lifetime Value am Beispiel der Finanzdienstleistungsbranche |
|---|---|
Involved |
Hans Ulrich Buhl (Verfasser) |
Published in |
Kredit und Kapital 43, 4, 2010, Seite 501-532 |
Published |
01.10.2010 |
Language |
|
Country |
|
Persistent identifier |
urn:nbn:de:101:1-2023013009502428088067 (URN) |
Record ID |
1279519797 |
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