Title |
The effects of impartiality disclosure on brand objectives for no and multiple product endorsements / Corina Oprea |
|---|---|
Involved |
Corina Oprea (Verfasser) |
Published |
Wiesbaden, Germany: Springer Gabler |
Extent |
xxi, 264 Seiten : Illustrationen |
Thesis |
Dissertation, Universität Bremen, 2022 |
ISBN |
978-3-658-41363-7 |
Language |
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Country |
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Topic |
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Subject |
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DDC notation |
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Series |
Research |
Other editions |
Erscheint auch als Online-Ausgabe: The Effects of Impartiality Disclosure on Brand Objectives for No and Multiple Product Endorsements |
Record ID |
1284099725 |
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