Title |
Forum Markenforschung 2023 : Tagungsband der Konferenz DERMARKENTAG |
|---|---|
Involved |
Holger J. Schmidt (Herausgeber) |
Published |
Wiesbaden: Springer Fachmedien Wiesbaden GmbH |
Extent |
X, 138 Seiten : 11 Illustrationen, 8 Illustrationen |
ISBN |
978-3-658-46108-9 |
Language |
|
Country |
|
Topic |
|
Subject |
Marketing
Marke Design Markenzeichen
Markenimage
Branding. |
Record ID |
1341923533 |
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