Title |
Marketing & Sales Innovation 2026 : Einsatzmöglichkeiten von KI in Marketing und Vertrieb / herausgegeben von Mahmut Arica, Klaus Friedrich, Wolf-Dieter Hiemeyer, Marcus Stumpf |
|---|---|
Involved |
Mahmut Arica (Herausgeber) |
Published |
Wiesbaden: Springer Fachmedien Wiesbaden, Imprint: Springer Gabler |
Edition |
1st ed. 2025 |
Extent |
Online-Ressource, XIII, 264 S. 65 Abb. : online resource. |
ISBN |
978-3-658-49537-4 |
Language |
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Country |
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Topic |
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Subject |
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DDC notation |
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Series |
FOM-Edition, FOM Hochschule für Oekonomie & Management |
Other editions |
Erscheint auch als Druck-Ausgabe: Marketing & Sales Innovation 2026 : Einsatzmöglichkeiten von KI in Marketing und Vertrieb |
Persistent identifier |
urn:nbn:de:101:1-2602270306016.173083909749 (URN) |
Further information |
Hinweis zur Barrierefreiheit: PDF/UA-1
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Record ID |
1391450108 |
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