Title |
Marketing : Einf. in d. Absatzpolitik ; mit Fallstudie VW-Golf / Heribert Meffert |
---|---|
Involved |
Heribert Meffert (Verfasser) |
Published |
Wiesbaden: Gabler |
Edition |
6., durchges. Aufl. |
Extent |
650 S. : graph. Darst. |
ISBN |
978-3-409-69013-3 |
Topic |
Wirtschaft |
Subject |
|
Series |
Gabler-Lehrbuch |
Former / later titles |
Später u.d.T.: : Marketing |
Further information |
Erg. bildet: Meffert, Heribert: Arbeitsbuch zum Marketing. - Literaturverz. S. 555 - 570 |
Record ID |
820972819 |
The beta version does not yet contain all functions and information of the DNB portal catalogue. If you are missing information or want to order a medium, please visit the page in the DNB portal catalogue via the following link: