Title |
Mehrdimensionale Skalierung qualitativer Daten : ein Instrument zur Unterstützung von Marketingentscheidungen / Ingo Böckenholt |
|---|---|
Involved |
Ingo Böckenholt (Verfasser) |
Published |
Frankfurt am Main, Bern, New York, Paris: Lang |
Extent |
XIX, 230 S. |
Thesis |
Zugl.: Karlsruhe, Univ., Diss., 1988 |
ISBN |
978-3-631-41844-4 |
Language |
|
Topic |
Wirtschaft |
Subject |
|
Series |
|
Record ID |
890739463 |
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