Katalog der Deutschen Nationalbibliothek

Go to:

Media

Available in Frankfurt
Available in Frankfurt
Available in Leipzig
Available in Leipzig
Source
buchhandel.de

Karin Bergmann

Dealing with consumer uncertainty : public relations in the food sector ; with 64 tables

Berlin, Heidelberg, New York, Barcelona, Hong Kong, London, Milan, Paris, Tokyo: Springer, 2002

Title

Dealing with consumer uncertainty : public relations in the food sector ; with 64 tables / Karin Bergmann

Involved 

Karin Bergmann (Verfasser)

Published

Berlin, Heidelberg, New York, Barcelona, Hong Kong, London, Milan, Paris, Tokyo: Springer
2002

Extent

XX, 217 S. : graph. Darst.

ISBN

978-3-540-42529-8
978-3-540-66348-5

Language

Englisch

Topic

Management

Subject

Deutschland, Convenience Food, Verbraucherinformation, Informationsverhalten, Unvollkommene Information, Umfrage

Series

Gesunde Ernährung

Other editions

Erscheint auch als Online-Ausgabe: Dealing with consumer uncertainty : Public Relations in the Food Sector

Further information

Literaturverz. S. 185 - 201

Record ID

963002236
Please note

The beta version does not yet contain all functions and information of the DNB portal catalogue. If you are missing information or want to order a medium, please visit the page in the DNB portal catalogue via the following link:

DNB portal