Title |
Preisdifferenzierung durch sequenzielle Produktdifferenzierung : computergestützte Simulationsanalyse der zeitlichen Koordination von preislich differenzierten Produktvarianten / Gerald Federhofer |
|---|---|
Involved |
Gerald Federhofer (Verfasser) |
Published |
Hamburg: Kovač |
Extent |
XX, 255 S. : graph. Darst. |
Thesis |
Zugl.: Passau, Univ., Diss., 2005 |
ISBN |
978-3-8300-2068-4 |
Country |
|
Topic |
|
Subject |
Preisdifferenzierung, Produktdifferenzierung, Timing, Strategisches Management |
Series |
Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management ; Bd. 16 |
Record ID |
976166828 |
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