Title |
Kundenwertorientierte Segmentierung von Urlaubsreisenden auf der Basis von Entscheidungsstilen und Kaufmotiven : Ergebnisse einer empirischen Studie / Huber, F./Kressmann, F./Rudolph, A. Center of Market-Oriented Product and Production Management, Johannes-Gutenberg-Universität Mainz |
|---|---|
Involved |
Frank Huber (Verfasser) |
Published |
Mainz: Center of Market-Oriented Product and Production Management |
Extent |
51 Bl. : graph. Darst. |
ISBN |
978-3-9809711-7-1 |
Country |
|
Topic |
|
Subject |
|
DDC notation |
|
Series |
Wissenschaftliche Arbeitspapiere / Center of Market-Oriented Product and Production Management. F ; 7 |
Further information |
Literaturverz. Bl. 48 - 51 |
Record ID |
976749645 |
Please note
The beta version does not yet contain all functions and information of the DNB portal catalogue. If you are missing information or want to order a medium, please visit the page in the DNB portal catalogue via the following link: